Recently, those in the world of blogging have been feeling a little disheartened… Feeling like social media is definitely not in their favour, and that these widely used platforms are sadly becoming very oversaturated.
It’s hard for newbies (myself included) to find their feet on these platforms in the same way that others might have if they started in 2012. But don’t fret… I’m not here to put a Debbie Downer on your day, I’m here to do much the opposite.
In recent days I’ve seen far too much negativity on the web, and that truly does make me sad. So to shed light on the topic, I’m here to share my current thoughts on social media; the good, the bad and the sometimes ugly.
The things to remember when in times of doubt, and a few things to keep in mind before throwing in the towel:
Forget about the Algorithms
So to start off with, I’m sure you all know about the dreaded social media algorithms… If you don’t, let me give you a little insight:
If you think back a few years ago, you’ll probably remember that when you clicked on Facebook or Instagram, you would see posts in chronological order: If Matt posted 5 minutes ago, his post would be at the top. If Peter posted 10 minutes ago, his post would be second. If Beccy posts 15 minutes ago, her post would be third… You get the jist – Well, unfortunately, that is no longer the case…
Now, these platforms show posts from the assumptions of what they think you’ll like. When I click on social media, I see posts that are 3 days old instead of those that were posted a few minutes ago.
It’s ridiculous… And it drives bloggers insane!
To add to the drama, it’s become pretty obvious that the most popular posts are often those based on white, slim built, bikini-wearing women.
Don’t get me wrong, there’s absolutely nothing wrong with this. A woman should never be sexualised for being confident in her own skin and to be honest, I’m totally envious of those that have this sort of self-esteem. But unfortunately, the problem lies around the fact that those who aren’t within the above criteria, seem to be getting penalized.
By removing the chronological order, Instagram can now filter and hide posts from pretty much anyone they like. It isn’t fair (to say the very least).
But after clicking on my accounts and seeing the negativity from so many other bloggers, it became very apparent to me that this change is something that I don’t want to ever let affect me. As hard as it may be to worry about numbers; about the ratio of followers to how many you’re following, about how many people like your photos… At the end of the day, it really doesn’t matter.
Of course, for those like me that work in a job that is pretty much entirely dependant on numbers, it can be a little disheartening. But there’s one thing that will always stick with me…
It’s a community, not a popularity contest.
Regardless of the number of followers you have to your name, people will find you, people will love you and people will admire what you do.
Before I started blogging, I used to be so paranoid about following fewer people than the number that follow me… Now I don’t care! If someone supports, engages and gives my content love, there’s absolutely no doubt that I’m going to follow them back!
Engagement is far more important than meaningless numbers; building a group of people that support you is so much more valuable than a having a huge group of people that add nothing to who you are.
It should be about quality rather than quantity! Instead of fighting to be the best, build relationships online and connect with like-minded people.
No blogger, no influencer, and no person is better than any other – Give each other love… It’s really that simple!
Haters are always gonna hate
Unfortunately, there are always going to be people that drag you down, that belittle your success to theirs and that find the tiniest ‘imperfection’ to target. Thankfully I’ve never experienced any major trolls, but I have absolutely no doubt that it will come.
The one thing that I’ll always, always, always say, is to never let online bullying, trolling or sexual objectification become something that’s normalised. Always keep in the back of your mind that hiding behind anonymity is a weakness. People that prey on the internet have issues far bigger than what they could ever be targetting you for.
Don’t be angry, feel sorry for them. When people abuse what social media was originally created for, tell yourself to:
Remember why social media started
It was made to connect with people, to interact with your loved ones whilst they’re on the other side of the planet.
Regardless of the reasons that you log in to your account every day, remember to use the platform positively. Don’t spread hatred, don’t comment indirectly, don’t be negative and definitely don’t be a troll!
Social media is an amazing place, let’s keep it that way!
Unfollow people that make you feel anything but positive
If you see people on social media that make you feel bad about yourself, that make you feel like you’re not good enough, or that make you feel bad about what you’re doing with your life… Unfollow them!
Don’t waste your time comparing yourself to people that make you anything other than positive. Spread love, follow people that lift you up and give you the motivation to keep going. Anything less, and it’s really not worth your time.
Unfollowing people is made out to be such a negative thing, but if there’s something that makes you uncomfortable every time you go on to your account, why have it there?
Surround yourself with uplifting people, and do the same on the internet too!
Complaining about these things will never get you anywhere
It may be annoying (I’m totally with you on that) but sticking to your roots, doing what you love whilst staying passionate and driven is what will help you succeed.
I’m no expert, but I certainly do know that whining about social media won’t get you any step closer to your goal.
Think positively, social media will crumble without it!
What are your thoughts on social media? Do you like the changes? Do you enjoy the way it currently is, or do you prefer the old path?
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